As a brand-new, purpose driven sport, eSC is working with Ostmodern to create a website and digital platform that will engage and excite fans about this revolutionary racing series, and where consumers will be able to watch the racing live. Ostmodern’s global experience and expertise gained from working with some of the biggest brands in sport and media including Formula 1, Arsenal FC, the Olympics, Channel 4 and ITV, will allow eSC to clearly inform fans about all aspects of the racing and the Championship’s wider mission.
The new-look website is now live and has been timed to support this week’s news that London, as well as cities in Switzerland, France, Italy, Spain and the USA, will make history as the first eSC race locations to be announced, with more details about the first race following soon. The eSC Fan Hub will go live in April.
Hrag Sarkissian, eSkootr Championship™ co-founder and CEO, said:
“eSC is a totally new sport, so we have been working with Ostmodern to develop a website and fan hub that provides a reference point that informs, excites and engages new fans.
“The relaunch, which has been timed to support our historic season one location announcement this week, is an informative, easy-to-navigate platform that will educate fans about our series. It has been designed to reflect eSC as a fast, exciting, dynamic and purpose driven sport - the first fully inclusive racing series that will inspire a new movement for safer, sustainable and more liveable cities.
“This is an exciting time for all of us at eSC, as we quickly approach our opening event. The new look, feel and navigation of the website will help build anticipation for London and the other locations on our 2022 calendar.”
Tim Bleasdale, Ostmodern Founder & Executive Creative Director, added:
"We are delighted to partner with eSC on this important initiative centered around delivering an engaging online space for their fans. By investing in the design of a compelling user experience, eSC demonstrates that they truly care about their community and are committed to growth. The new website highlights just how much of a purposeful and progressive brand they are and enhances their position as a true innovator in sport."
Ostmodern are strategic consultants and execution partners creating industry-defining digital media experiences. A global team of specialists and experts fusing strategy and execution. We build and deploy solutions that address the threat of disruption and are built to evolve.